Often setting the right question is more important than answering it. Fertility Clinics around the world today are looking for ways of how to get more international patients. However, the real question is not how to find patients but to understand what exactly those patients need and where are those who are willing to get what you offer. The vital question that every fertility clinic has to
Hospitals, clinics, dentists and governments have spent money on advertising, websites and other forms of marketing and sales activities attempting to attract international medical consumers. A tremendous proportion of this (80% +) has been wasted! The reasons? Wrong messages, targeting the wrong populations, delivered through the wrong channels, and at the wrong times. This presentation will focus on modern marketing science to correctly identify your best potential target markets, and to test messages, arriving at
What can you do better to grow your business in the UK medical tourism market? Attend this workshop led by IMTJ Managing Editor Keith Pollard, to find out.
In 2015, The IMTJ Medical Travel Summit in London was attended by delegates from over 130 organisations in over 40 countries. In 2016 in Madrid, 350 participants from over 45 countries attended. We promised you… GREAT speakers, GREAT content, GREAT company, GREAT timing. And from the feedback that we’ve received, we believe we delivered.
- “The IMTJ Summit is the best event on medical travel around the world – top speakers, good content, good networking,
Earlier this year, in the run up to the IMTJ Medical Travel Summit in Madrid, we started getting emails from our speakers. They were getting calls from a company called Exhibitors Housing Management (EHM). EHM claims that they are working on behalf of IMTJ and the conference hotel to arrange the accommodation for our speakers and exhibitors. EHM offers a “special discounted conference rate”. None of this of course is true. But… it sounds plausible