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AGENDA

The agenda for the IMTJ Medical Travel Summit 2017 will focus on the major challenges and issues faced in this developing industry.

We attract some of the brightest and the best in medical travel – people who are willing to share their knowledge of what works (and what doesn’t!), and contributors from major healthcare providers from across the world.

April 24th

Welcome Reception

IMTJ and Kvarner Health Tourism Cluster welcome you to Opatija, Croatia.
An opportunity to meet your colleagues, enjoy a glass of wine and some nibbles.

Hotel Royal Terrace Night

From 7.30pm – 9.30pm
Venue: Hotel Royal Terrace 


Day One: April 25th

IMTJ Medical Travel Summit

Registration: 08:30
Plenary: 09:15 – 17:05
Venue: Conference Hall
Please note that the program is subject to change.

Morning

08:30 REGISTRATION AND COFFEE
09:15 WELCOME TO THE SUMMIT
Keith Pollard, Managing Editor, IMTJ, UK
Vladimir Mozetič, President, Kvarner Health Tourism Cluster, Croatia
09:55 THE STORY SO FAR….AND THE WAY AHEAD
Learn from the past, prepare for the future
Keith Pollard, Managing Editor, IMTJ, UK
We are not too late for the future, but we could be too slow. The future of global healthcare
Dr. Tobias Gantner, Founder and CEO, The HealthCare Futurists, Germany
Gauze: unravelling global healthcare
Suzanne Garber, Co-founder, Gauze, USA
11:00 COFFEE
11:30 NEW WAYS OF WORKING
Sponsored by France SurgeryFrance Surgery logo
Technology and data security in medical tourism
Dr Marc Giraud, Co-founder, France Surgery, France
Applying a design led approach to the international patient experience
Patrick Ladbury, Business Development Director, Uscreates, UK
Concierge medicine – a new era in medical travel
Primarij Gordana Kalan Živčec, Owner, Medico Veritas, Slovenia
Medical travel… is prevention better than cure?
Philipp Graf von Hardenberg, President and CEO, Thanyapura Health and Sports Resort, Thailand
12:55 LUNCH

Afternoon

14:00 IMPROVING THE PATIENT EXPERIENCE
Preparing your facility for the international patient business
Elizabeth Boultbee, Managing Director, Boultbee & Co, UK
Coordination of care for the global patient
Mouhanad Hammami, President and CEO, Global Health Consultants, USA
The beginning and the end… assessment and discharge
Sue Chapman, Gulf Regional Clinical Manager, Great Ormond Street Hospital, UAE
Measuring patient experience
Chris Graham, Acting Chief Executive, Picker Institute Europe, UK
15:20 TEA
15:45 THE INSURER’S PERSPECTIVE ON MEDICAL TRAVEL
Sponsored by AXAAXA logo
The secret recipe: ingredients for a successful cross-border health insurance product
Laurent Pochat-Cottilloux, Global Head of Health Reinsurance Partnerships, AXA, Singapore
Health payer organisations as medical tourism “clients”..a travel insurance view
Jonathan Paul Cooper, Owner and Managing Director, Worldwide Insurance Solutions, UAE
The accidental medical tourist: the importance of medical assistance
Stefan Esser, Regional Medical Director Central Europe, International SOS, Germany
17:05 CLOSE

Parallel Sessions – Morning

11:30 DIGITAL MARKETING FOR MEDICAL TRAVEL WORKSHOP
Getting an ROI on Google Adwords
Helen Culshaw, Director, Ascendancy Marketing, UK
You want patients? Let’s find them!
Miroslav Varga, PPC quality control manager, Escape Ltd, Croatia
Meeting patient expectations in a digital world
Dr. Sophie Chung, CEO and founder, Junomedical, Germany
How to build your brand using digital marketing
Ognjen Bagatin, CEO, Poliklinika Bagatin, Croatia
12:55 LUNCH

Parallel Sessions – Afternoon

14:00 FACILITATOR WORKSHOP
Medical travel facilitators: the value add
Belen de Vicente, CEO, Medicalport, Portugal
The role of the air ambulance
Eva Kluge, Director of Sales and Business Development, Air Alliance Medflight, Germany
10 lessons learned from over a decade of facilitation
Zahid Hamid, Chief Executive, Euromedical Tours, UK
15:20 TEA
15:45 MEASURING MEDICAL TRAVEL FORUM
The Forum will be an opportunity to discuss the practicality and issues faced in measuring medical travel activity, share experience in data collection and analysis, learn from best practice and agree some guiding principles and practices for measuring medical travel. We will discuss the approach of different countries and organisations to collecting data on medical travel activity including how they collect data, what challenges they face and how can it be done better?
Dr. Tricia Johnson, Director, Rush Center for the Advancement of Healthcare Value at Rush University | USCIPP, USA
Andrew Garman, Professor, Health Systems Management Department, Rush University | USCIPP, USA
Sherene Azura Azli, Chief Executive Officer, Malaysia Healthcare Travel Council, Malaysia
Dr. Daniel Horsfall, Lecturer in Comparative Social Policy, University of York, UK
László Puczkó, Director of Industry Intelligence, Resources for Leisure Assets, Hungary
17:05 CLOSE

IMTJ Marketplace

08:30 – 17:00
Venue: Exhibition Hall

B2B Meetings

09:15 – 17:00
Venue: Conference Lobby

Sponsored Evening

naslovna

19:00 – 10:30pm
Venue: Rijeka Castle


Day Two: April 26th

IMTJ Medical Travel Summit

Registration: 08:30
Plenary: 09:15 – 17:00
Venue: Conference Hall

Morning

08:30 REGISTRATION AND COFFEE
09:15 THE CHANGING NATURE OF THE GCC MARKETS
The GCC – new challenges, new opportunities
Laila Al Jassmi, Founder & CEO of Health Beyond Borders, UAE
The Government buyer’s perspective
Graham Elderfield, Director, Glenfield Consulting, UK
Medical tourism: the new oasis in the desert
Vijay Venkatesh, CEO, Dr Joy Dental Clinic , UAE
10:35 COFFEE
11:00 THE DOCTOR AND THE CLINIC AS A BRAND
Building your brand around your exceptional doctors
Ilan Geva, President – Ilan Geva & Friends, USA
Building an international brand: a case study
Dr Vlasta Brozičević, Terme Selce Health Clinic, Croatia
Switching from the branded doctors’ strategy to the branded clinic strategy – opportunities and challenges
Dr Anastasios Vekris, Founder & Medical Director, Advanced Hair Clinics, Greece
Clinic reputation = clinic revenue
Daniel Coulton-Shaw, GCR Clinic Ambassador, Global Clinic Rating, Austria
12:20 LUNCH

Afternoon

13:20 THE MARKETING MINDSET
Take aim: why medical travel marketing misses the mark
Irving Stackpole, President, Stackpole & Associates, USA
Creating and delivering your unique value proposition
Vivek Shukla, Head of Marketing, Aster DM Healthcare, UAE
How to market medical services to international patients
Andres Jurado, CEO & Founder, My Medical Vacations, Mexico
14:40 TEA
15:05 THE GREAT DEBATE: This House believes that: “Accreditation and certification makes a difference”
Chaired by Keith Pollard, Managing Editor, IMTJ, UK
Speaking for the motion
Dr. Claudia Mika, Managing Director of Temos International GmbH, Germany
Elizabeth Ziemba, President of Medical Tourism Training, USA
Daniel Coulton-Shaw, GCR Clinic Ambassador of Global Clinic Rating, Austria
Speaking against the motion
Zahid Hamid, Director, Euromedical Tours, UK
Irving Stackpole, President, Stackpole and Associates, USA
Ilan Geva, President, Ilan Geva & Friends, USA
16:30 CLOSING COMMENTS
16:40 CONFERENCE CLOSE

Parallel Sessions – Morning

09:15 TARGETING THE UK MEDICAL TOURIST WORKSHOP
Keith Pollard, Managing Editor, IMTJ, UK
10:35 COFFEE
11:00 MEDICAL WELLNESS FORUM
European and international network for medical wellness
Lutz Lungwitz, President, German Medical Wellness Association, Germany
European thermal medical markets and trends
Mike Wallace, Brand Manager, Danubius Health Spa Resorts, Hungary
Integrative Healing: what is hot and what is not?
László Puczkó, Director of Industry Intelligence, Resources for Leisure Assets, Hungary
How can medical tourism benefit from the holistic concepts of health promotion: a trend with ancient roots
Yannis Tountas, Professor of Social & Preventive Medicine in the Medical School- University of Athens, Greece
12:20 LUNCH

Parallel Sessions – Afternoon

13:20 FERTILITY TRAVEL FORUM
How to apply marketing effectively in the fertility travel sector
Inge Kormelink, Head of Strategies and Policies, IVF Spain, Spain
Strategic planning as a key to increase number of international fertility patients
Dimitris Kavakas
, Executive Managing Director, Redia Ltd, UK
Building effective social media communities in the fertility travel sector
Bartosz Mrugacz
, Partner, Klinika Bocian, Warsaw, Poland
Beyond business there is a human: Building value based on expert knowledge, an interconnected environment and trust in IVF treatment
Pavel Adam Digrin, Business Development Director, Prague IVF, Czech Republic
Mirna Turcinovic, International Patient Coordinator, Prague IVF, Czech Republic
14:40 TEA
15:05 RUSSIA AND THE CIS
Building a mindset and infrastructure to acquire Russian speaking patients
Maria Onyshchenko-Dubow, Deputy Head/Head of Marketing, Medical Center – University of Freiburg, Germany
Strategies to penetrate the CIS countries
Evgeniy Chernyshev, Cooperation Team Leader, Medical Tourism Agencies Association, Russia
16:30 CLOSING COMMENTS
16:40 CONFERENCE CLOSE

IMTJ Marketplace

08:30 – 17:00
Venue: Exhibition  Hall

B2B Meetings

09:15 – 17:00
Venue: Conference Lobby

IMTJ Medical Travel Awards and Dinner

19:00 – midnight
Venue: Royal Hall
LaVie-0027


Day Three: April 27th

B2B Meetings

09:15 – 13:00
Venue: Conference Lobby

Hospital and clinic tours

09:00 – 12:30
Pick up: Conference Lobby
Before you leave Croatia, take the opportunity to visit the local clinics and hospitals in Opatija, Rijeka and the surrounding area. You will be taken by mini bus to visit a selection of clinics and hospitals specialising in different treatments.
The tours are free to attend however delegates are expected to make their own arrangements for lunch. Lunch can be taken in any of the Milenij hotels, or delegates can choose to visit any of the restaurants and cafes in Opatija. A fixed price buffet lunch is available in the Restaurant Camellia, Grand Hotel 4 Opatijska Cvijeta for €20 per person.

Select your preferred tour:

Clinic Website
Dental Tour 1 – 09:00 – 12.30
Polyclinic Smile www.smile.hr
Dental Clinic Dr. Jelušić www.jelusic.com
Kalmar Implant Dentistry www.kalmardent.com
Dental Tour 2 – 09:00 – 11.45
Dental Center Orto-Nova www.orto-nova.hr
Polyclinic Rident www.rident.hr
Orthopaedic & Rehabilitation Tour 1 – 09:00 – 11.45
Thalassotherapia Opatija www.thalassotherapia-opatija.hr
Special Hospital Dr. Nemec www.bolnica-nemec.hr
Orthopaedic & Rehabilitation Tour 2 – 09:00 – 12.30
Thalassotherapia Crikvenica www.thalasso-ck.hr
Polyclinic Terme Selce www.terme-selce.hr
Other Medical Facilities – 09:00 – 12:15
Clinical Hospital Center Rijeka
(Center for hyperbaric medicine & haemodialysis)
www.kbc-rijeka.hr
Specialty Hospital Medico www.medico.hr

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Book your places now If you require further information about the IMTJ Medical Travel Summit and Awards before booking, please head over to the Overview page.